Thursday, January 29, 2015

'Empire' Premiere Surpasses 20 Million Viewers


With all available data to date, FOX musical drama Empire is…
o The #1 new series – and broadcast drama – among Adults 18-49, Adults 18-34 and Adults 25-54 this season
o The #1 series overall among African-American viewers Adults 18-49, Adults 18-34, and Adults 25-54
o The #1 new series and broadcast drama among Hispanic Adults 18-49 (English language)
o The #2 new series among Men 18-49 and Men 18-34 (behind only Gotham)

· In fact, Episode 1 of Empire has already drawn a Multi-Platform audience of 20.4 Million, a +106% gain versus Live + Same Day delivery – and that’s only in the first 15 days.



The Lee Daniels-produced drama, which stars Terrence Howard and Taraji P. Henson, has already been renewed for second season by FOX.

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