Wednesday, July 1, 2015

Hallmark Movie 'A Country Wedding' Watched by 2.2 Million Viewers

Hallmark Channel's celebration of June Weddings culminated this Saturday, June 27th with the original world premiere of A Country Wedding garnering a 2.1 HH rating, becoming the #1 rated program of the day and the top-rated movie of the week. The premiere also became the most-watched original June premiere among households (1.8 million) and total viewers (2.2 million) in network history. In its 9-11 p.m. time period, A Country Wedding propelled Hallmark Channel to be the highest-rated and most-watched network among households and total viewers. Additionally, the film premiere boosted the network to be #1 in prime time for the day among HH rating.

"The incredible viewer response and demand for Hallmark Channel original movies only continues to thrive and grow," said Michelle Vicary, executive vice president, programming & network publicity. "This weekend's performance proves that viewers enjoy tuning in to celebrate life's special moments and occasions, and we look forward to continue sharing our quality brand of content with audiences of all ages."

In A Country Wedding, a country western star (Jesse Metcalfe) returns to his hometown to sell his childhood home prior to his wedding. Upon his arrival, he meets the girl he proposed to when he was 8-years-old and she helps plan the wedding in his fiancé's absence. Faced with old feelings that come flooding back, he will discover what really matters in life.

Source: Nielsen, June 22-June 28, 2015

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