Friday, April 22, 2016

Daytime Ratings Report: All Soaps Up in the Women 18-49 Demo

The Live + Same Day daytime ratings are in for the week of April 11-April 15, 2016. The Bold and the Beautiful and General Hospital were both up for the week in total viewers. All soaps were up for the week in the women 18-49 demo.

Below is a breakdown of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. Y&R 4,945,000 (-124,000/+18,000)
2. B&B 3,951,000 (+71,000/+209,000)
3. GH 2,816,000 (+16,000/+7,000)
4. DAYS 2,238,000 (-20,000/+84,000)

Women 18-49 Viewers
1. Y&R 671,000 (+12,000/-226,000)
2. B&B 554,000 (+39,000/-58,000)
3. GH 504,000 (+53,000/-57,000)
4. DAYS 414,000 (+12,000/-10,000)

Women 18-34 Viewers
1. Y&R 202,000 (+4,000/-32,000)
2. B&B 159,000 (+5,000/+17,000)
3. GH 137,000 (+16,000/-104,000)
4. DAYS 102,000 (+3,000/-23,000)

Women 25-54 Viewers
1. Y&R 956,000 (+29,000/-260,000)
2. B&B 847,000 (+71,000/-45,000)
3. GH 672,000 (+42,000/+3,000)
4. DAYS 512,000 (+7,000/-20,000)

VIA SON

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