Friday, February 17, 2017

'The Walking Dead' Season 7 Mid-Season Premiere Delivers 15.9 Million Total Viewers


The Walking Dead returned Sunday night for the second half of its seventh season with increases in total viewers and key demos from December's mid-season finale. Sunday night's return delivered 15.9 million total viewers, 9.9 million adults 18-49 and 10 million adults 25-54 in Nielsen live+3 ratings. Total viewers were up 5 percent from December, adults 18-49 increased 3 percent and adults 25-54 increased 5 percent.

Talking Dead remains television's #1 talk show, returning with 5.6 million total viewers, 3.2 adults 18-49 and 3.4 adults 25-54 in Nielsen live+3 ratings.

"Whether you consider The Walking Dead a survivor or an empire, it is gratifying to see the show return with such a big bang, and not just in theory - ratings increases from December's finale in an environment in which growth, when measured and reported, can feel like something of a stranger thing," said Charlie Collier, president of AMC, SundanceTV and AMC Studios. "This is us on Sunday nights, going up against the best of television, the NFL, NBA and big-ticket special events like this week's Grammys, and yet Gimple and Kirkman are still holding the crown. Thanks to the modern family that gives voice to this remarkable show, #1 on television for five years in a row and, with that said, it's actually a franchise we are running and evaluating far beyond weekly Nielsen report cards. To take a shorter-term view of The Walking Dead would be scandal."

Key Nielsen Highlights for the mid-season premiere of The Walking Dead (L+3)

Episode 709, Sunday, February 12

15.9 million viewers, up 33% from live/same day (growth of 3.9 million)

9.9 million Adults 18-49, up 35% from live/same day (growth of 2.6 million)

10.0 million Adults 25-54, up 36% from live/same day (growth of 2.6 million)

Key Nielsen Highlights for the mid-season premiere of "Talking Dead" (L+3)

Episode 709, Sunday, February 12

5.6 million viewers

3.2 million Adults 18-49

3.4 million Adults 25-54

No comments:

Post a Comment