Skip to main content

ITV Selects Telestream for Multi-platform Workflow Solutions

Telestream, the leading provider of digital media tools and workflow solutions, has announced the completion of a strategic project with UK-based free to air commercial broadcaster, ITV. Designated content delivery modernisation (CDM), the project positions Telestream's Vantage transcoding platform at the heart of ITV’s file-based workflow. Adopting Vantage in this way enables ITV to achieve time and cost efficiencies across the business and exploit its content across multiple delivery platforms.

As one of the leading partners in the Digital Production Partnership (DPP), ITV supports the decision by all the UK broadcasters to move to exclusively file-based program exchange by 1 October 2014.

ITV first created significant production improvements with its two major serial dramas – Coronation Street and Emmerdale. In 2012, production for the two soaps moved to HD, and as part of that process transitioned from tape to file-based production and post. ITV needed a means of taking the production file format (AVC-Intra) and converting it to the playout format (MPEG-2). The programs also need to be available to viewers on a range of online and mobile platforms for catch-up viewing. Using two Vantage processor farms has helped ITV achieve its goal of processing all its catch-up content in house.

Initially, ITV established a small Vantage-based transcode farm as a trial project to do all the processing for ITV’s two daily dramas. From that starting point, ITV has rapidly moved to a situation where it can process all catch-up content in house, through two Vantage processor farms, supplied through Telestream’s UK distributor, Boxer Systems.

David Hornsby, Content Delivery Applications Manager at ITV, said: “As part of the evolving digital landscape, viewers want to access quality content using a variety of platforms and devices. This presents great opportunities for ITV, and we are delighted to have achieved this milestone in our technology roadmap, which allows us to exploit our content across multiple delivery platforms and improve the viewing experience for our audiences.”

“Today, every piece of ITV content on any catch-up platform is encoded in house using Vantage which has enabled our business to achieve significant efficiencies in the quality, speed and costs associated with delivering content,” commented Hornsby.

“At Telestream, we believe that this project will prove to be an important milestone in the establishment of file-based workflows and especially DPP within the UK broadcast industry,” said Paul Turner, VP of enterprise product management at Telestream. “We see one of the country’s largest broadcasters adopting new and radically different workflows, exploiting new distribution channels and potentially creating significant new revenue streams. We’re delighted that Telestream and Vantage are at the heart of that development.”

Telestream is presenting Vantage workflow solutions at the International Broadcasters Convention (IBC) Sep 12-16 in Stand 7.C12. Telestream and ITV are co-presenting an IBC Workflow Solution session ITV Automates Multi-Platform Workflows with Telestream on Friday 12 September 14:30-15:30 in Hall 9 room A40.

Comments

Popular posts from this blog

The Complete Story of 'The Doctors' (1963-1973)

Daytime TV covered the world of soap operas for decades before finally folding in the 1990s. In the mid-70s, the magazine did an excellent series titled "The Complete Story of..." recounting the history of a soap opera from its inception. Below is the historical feature on the first 10 years of NBC's The Doctors (1963-1973), which is currently being aired on Retro TV. Some of the interesting tidbits include: * The Doctors did not start as a serial; it began as a "half-hour anthology series of medical dramas, set in the large metropolitan Hope Memorial Hospital, and with the four principals alternating daily in the lead role, according to NBC's original announcement. The roles were Dr. William Scott (played by Jock Gaynor), Dr. Jerry Chandler (portrayed by Richard Roat), Dr. Elizabeth Hayes (played by Margot Moser) and Rev. Samuel Shafer, a hospital chaplain (played by Fred J. Scollay). * Later in the first season, Herb Kenwith and Paul Lammers became

'Days of Our Lives' Livestream Event on September 8 Promotes 'Beyond Salem'

To celebrate the premiere of the Peacock Original limited series, Days of our Lives: Beyond Salem , Xfinity and Peacock today announced an exclusive Days of our Lives: Beyond Salem livestream event only for Xfinity Reward Members. The event reunites an all-star cast including Lisa Rinna, Deidre Hall, Drake Hogestyn, James Reynolds, and Eileen Davidson on Wednesday, Sept. 8th at 8 p.m. ET/ 5 p.m. PT. Viewers will enjoy a conversation with the stars - giving fans a chance to view exclusive content, hear stories from the set, and even have the chance to ask their favorite stars questions. This special event is only for Xfinity Rewards members and is just one of the many benefits available through the Xfinity Rewards program. If you’re not yet a member of Xfinity Rewards, signing up is free and simple to do through the Xfinity app or online at Xfinity.com/rewards. From there, members can view and redeem all rewards currently available to them. “Xfinity Rewards is all about creating u

Melody Thomas Scott Memoir 'Always Young And Restless' Out This Summer

Emmy Award-nominated Melody Thomas Scott admits she is nothing like her The Young and the Restless role, which has seen it all in her forty-one-year tenure on America’s highest-rated daytime serial. But the high drama, angst, and catastrophes aren’t confined to her character’s plotlines. In her first-ever book, the captivating memoir "Always Young And Restless" (Diversion Books; July 14, 2020, available for pre-order now; $26.99, Hardcover; ISBN 978-1635-766943), Melody reveals the intimate and complicated truths of her upbringing as well as behind-the-scenes tales of her own riveting journey to becoming an icon and searching for “normal.” “Even though I have spent almost my entire life as an actress and performer, I have kept my private life well behind the scenes,” said Scott. “Now, I am ready to share these stories of survival and success that have shaped me into who I am today.” As Nikki Newman went from impoverished stripper to resourceful, vivacious heroine—with m